Saturday, 21 July 2012

Tracks: Lana Del Rey - Summertime Sadness [Official Music Video]

It would be no understatement to suggest that Lana Del Rey is enjoying her much deserved time in the spotlight as a breakthrough artist. Today we have been gifted with the official video for 'Summertime Sadness' the next installment in Lana Del Rey's collection of 'Dope Cinema' music videos, with cinema being the key word. 

With an armoury of timeless tracks on her debut album Born to Die, it just seems the case that with every one of the releases from this highly regarded LP we're treated to another epic captivating cinematic music video with clever influences from the 1950s contemporary, and 'Summertime Sadness' is no different. For a woman who has only been in the industry (properly) for just about under a year, she is an artist who is very sure of herself and fully committed to what she wants to achieve through her talent. 

The beautiful Lana Del Rey who had a false start in the cut-throat music industry under the initial pseudonym of 'Lizzy Grant', has had a bit of a rough ride not only in the past but in recent months. Many have been heavily critical of her live performances as she has been described as being 'lifeless' and 'immobile' during her live sets. In our opinion there's nothing wrong with just standing there on stage belting out great music behind a mic like a musical statue if you've got the voice, and you can write the inspiring music of which she can.

When we branded her music as being 'timeless' earlier in the post we definitely meant it. She is an artist that will be listened to for decades to come, and we look forward with great anticipation as to what the future holds for this bright star. Enjoy this latest one from Lana Del Rey, it's called 'Summertime Sadness'.

  •  'Summertime Sadness' and the debut album Born to Die by Lana Del Rey are out now.