Saturday, 7 April 2012

Bespoke Attire: Black Scale, A$AP

Black Scale has blown up over the last year or so, but no-one was expecting the sheer audacity of the collaboration between themselves and A$AP Rocky. With images in the new look book showing various men, swearing and making gun signs, its obvious to everyone that this is a real gritty street brand. This collaboration is a big step for Black Scale as this is one of their first big collaborations of this sort. Will it pay off? That is the question on everyone's mind, but with 'Mega' one of the brands co-founders behind the helm it is hard to see how the collection will fail.

With the drop comprising of various t-shirts and crew necks the brand uses its unique style of typography and  symbolic font to promote Rocky's slogans across them. The drop is shaping up to be pretty stylish and will be available soon throughout their flagship stores as well as their online shop.